Roberto Monzani named Napoli's new CMO: first words
The former Inter Media House director joins the Azzurri as Chief Marketing Officer, announced by DG Tommaso Bianchini at the Social Football Summit.
Napoli have appointed Roberto Monzani as their new Chief Marketing Officer, as announced by managing director Tommaso Bianchini at the Social Football Summit. Monzani brings football experience, having previously led Inter Media House, the official platform of Inter.
According to TuttoMercatoWeb, Monzani made his debut with a LinkedIn message thanking the club for its trust. He said that during last summer's Centenary celebrations he saw up close the deep bond between Napoli and the city. He says he is starting this new adventure with enthusiasm.
In his message he talks about working on the club's digital ecosystem, new ways of engaging with fans and projects that create shared value with commercial partners.
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